As part of a new course at ArtCenter called Inside Out, I developed a narrative on how service design can be holistic for it's users and the service provider.
What is MOIA schuler?
Firstly, MOIA is a new entity within the Volkswagen GRoup which is working on mobility as a service model

Deciding who to design for and the underlying principles

Validating the hypothesis and understanding mobility challenges in a new cultural context.

Design principles and journey identification mapping.

Try out the In-Vehicle User interface to complement the Students' journey through a day at school, an evening out and returning back to their accommodation. This prototype was made using Photoshop and Adobe XD.

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